Behavioural Insights in Vancouver, BC | Socia Research & Strategy

Stronger communities through shared knowledge and better decisions

Socia is a behavioural research and strategy firm, based in North Vancouver, B.C., that blends the rigor of market research, the insight of behavioral science, and the collaboration of participatory design to help organizations make ethical, effective, and informed decisions.

In my work through Socia, my mission is to strengthen community well-being by making effective scientific and managerial practices available for all.


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Core Services

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Behavioural Research & Insights

Qualitative, quantitative, and applied research to understand users, customers, teams, and communities.

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Partner Integration & Support

Documentation, workflow optimization, and mentorship to help teams use data effectively and independently.

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Action & Strategy

Translate research into practical plans for organizational improvement.

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Data Visualization & Reporting

Transforming complex data into clear, actionable communications to inform decisions.

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Advanced Analytics

Statistical modeling and experimentation to generate actionable, evidence-based insights.

How Socia Stands Out in Canadian Insights and Market Research

Rigorous and Reproducible Insight

We apply advanced, PhD-level analytical techniques to deliver research that is both accurate and actionable.

You receive reliable, evidence-based insights that can be applied consistently across projects and decision-making contexts.

End-to-End Research and Empowerment

We guide the entire research process, from study design and data collection to analysis and interpretation.

You gain the knowledge, tools, and confidence to continue applying research independently after the project ends.

Clear Translation of Insights

We turn complex data into clear, actionable stories tailored to your organization.

You get findings and recommendations that are directly aligned with your goals, benchmarks, and operational capacity.

Ethical Partnership

We collaborate respectfully with your team and community, ensuring research is grounded in ethical practice, and the needs of your people.

You build trust with rights-holders and communities, while amplifying voices that are often unheard.

Responsible Openness

We share data and code generously, while safeguarding privacy, ethical standards, and organizational integrity.

You benefit from transparent, reproducible research that contributes to a wider culture of knowledge-sharing.

The Possibilities for Vancouver, BC, Canada, and Beyond

I see my work through Socia contributing to creating a future where communities are empowered to make decisions that are informed, inclusive, and strengthen collective well-being. There are many challenges and opportunities along this pursuit, to ensure that best practices and data of the business analytics industry are are democratized and made available for everyone to work with and contribute to.

How can we deploy these practices to meet the unique needs of organizations and exceed industry standards? I invite you to join me in finding innovative solutions to this exciting venture.

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